Charo Tirigall's profile

BILLY BRUNCH Branding [2024]

WHO IS BILLY?!

“Billy Brunch” is more than a breakfast restaurant; it’s a heartwarming experience where every bite makes you feel at home, every flavor tells a story, and every visit is cherished like a friend.

I personally had the delight of experiencing Billy Brunch’s myself - several times - during my months in Barcelona.
With over eight stores all across Spain, “Billy Brunch” is the place where homely brunch is redefined: working closely with
local producers, they ensure every pancake, poached egg, or coffee is not only a feast but also a tribute to the
community’s agricultural bounty.

I led the project of rebranding “Billy Brunch”'s visual identity, focusing on blending its homemade meals and familiar atmosphere into a fresh playful design that reminds one of home with a touch of nostalgia. The choice of the logo’s typography and the color palette serves as a bridge between the past and the present, echoing the warmth of grandma's homemade meals while embracing the modern brunch culture.

Most of the basic assets every strong brand should have were developed in this project: logo design and brand identity, gift box packaging design, online content, social media posts, street advertising, stickers, craft food bag, and so much more!

Keywords: Inviteful - Playful - Homy - Friendly - Tasty
BILLY BRUNCH Branding [2024]
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BILLY BRUNCH Branding [2024]

“Billy Brunch” is more than a breakfast restaurant; it’s a heartwarming experience where every bite makes you feel at home, every flavor tells a Read More

Published: